News Release

August 7, 2018

Fire & Flower Receives One of Alberta’s First Conditional Approvals for Recreational Cannabis Retail

Today, Fire & Flower, an independent corporate cannabis retailer shared that it has received conditional approval from the Alberta Gaming, Liquor and Cannabis Commission (AGLC).

Under the conditional approval, Fire & Flower is being considered for final approval for its 37 store licenses in the province of Alberta once the remaining approvals are obtained from all orders of government.

“This a monumental achievement for our company,” shared Trevor Fencott, Fire & Flower’s Chief Executive Officer. “Receiving conditional approval from AGLC is a key step in Fire & Flower being among the first to market as a cannabis retail shop in Alberta. We look forward to welcoming our guests at our shops across the province in October.”

As Canada prepares for legalization of recreational cannabis, Fire & Flower congratulates Alberta on their progressive approach on policy development and looks forward to expanding to other provinces across Canada as private cannabis retail is permitted.

Watch the CTV News interview


About Fire & Flower

Fire & Flower is a leading independent adult-use cannabis retailer poised to capture significant market share in Canadian provinces that allow private retail. The company will provide customers with expertly curated product selection and a best-in-class, education-driven customer experience.

Founded by leading legal cannabis entrepreneurs, Fire & Flower’s leadership team carries extensive experience in launching successful businesses and within the legal cannabis industry. The company is versed in the national legalization of cannabis and is actively engaged in the evolution of the new cannabis industry across the country.

Media Relations Contacts:

Chris Bolivar, Vice President, Brand & Marketing
Ph: 780-903-6782

Nathan Mison, Vice President, Government & Stakeholder Relations
Ph: 780-953-1106